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Ten years of growth for warehousing equipment supplier’s EL branch

Home Transport & Logistics Materials Handling Ten years of growth for warehousing equipment supplier’s EL branch

GOSCOR Lift Trucks (GLT), a key player in the industrial warehousing equipment sector, proudly commemorates a decade of success in East London. Ten years ago, Goscor Lift Trucks’ East London branch opened its doors with a team of just five employees. Today, the branch has grown substantially, with a dedicated staff of 44.

The establishment of the branch was prompted by the acquisition of 39 machines through outright purchase, coupled with maintenance contracts for the motor logistics industry. Additionally, the branch introduced a complete battery bay solution, encompassing on-site maintenance and battery replacements. During the same period, the branch pioneered an in-house concept for constructing battery bays tailored for the motor logistics industry.

The branch’s customer base has experienced significant growth in the beverage, retail, and motor logistics industries, with the latter playing a major role. This growth is directly attributed to the dedicated support and service implemented in East London.

The Service department has received various accolades and awards over the past decade.  In 2022, the branch received recognition for the Service Branch of the Year and was awarded the Branch of the Year in 2018. The company implemented ISO 9001 standards in 2017.

The East London branch operates independently, maintaining its own parts inventory and short-term rental fleet. It provides new and pre-owned sales along with a vast service network to support East London and its surrounding areas.

Since opening, the branch has expanded its facility three times to accommodate more staff. The recent rebranding of the building brought several structural changes, resulting in a larger parts department and increased stock capacity.

Being the first to introduce DEC Tow Motors nationally, the East London branch played a pivotal role in providing logistics for the substantial growth in the motor industry. Mark Rennie, the general manager of the branch, expresses gratitude for the past decade, acknowledging the achievements and growth experienced. He attributes the branch’s success to the customers, community, and dedicated team, acknowledging their role in bringing the branch to its current position.

Founded in 1984, GLT has consistently led the way in providing best practice solutions for industrial warehousing equipment. Renowned for its expansive range of electric and diesel-powered forklifts, as well as its exceptional aftersales service, GLT has firmly established itself as a dynamic forklift company offering comprehensive warehousing solutions with the lowest total cost of ownership. Today, GLT stands as a leading supplier in the South African materials handling industry.

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