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Local automaker achieves its highest-ever annual production

A defining milestone was achieved at the Isuzu Motors South Africa (IMSAf) manufacturing plant as the shift ended on 31 March 2026: the company recorded a 21% year-on-year increase in production volumes for both the ISUZU D-MAX bakkie and ISUZU Trucks, with more than 27,400 ISUZU D-MAX bakkies and 3,800 ISUZU Trucks produced at the plant to meet the growing needs of customers across Africa.

“Records are built on more than just machinery and equipment; they are built on the discipline of our people and the loyalty of our customers across the continent,” said Dominic Rimmer, Executive Vice-President for Manufacturing and Product Engineering at Isuzu Motors South Africa.

While hitting record production volumes, ISUZU has simultaneously retained its position as South Africa’s No. 1 medium- and heavy-commercial vehicle brand for the 13th year in a row. This achievement is not an isolated event but rather a reflection of sustained customer trust built through consistency, reliability and lifecycle value.

This milestone reflects a multi-year trend of growth, a measured, deliberate response to sustained market demand that signals confidence in the ISUZU brand and in the future of automotive manufacturing in South Africa. 

The achievement is grounded in disciplined execution and responsible business development, quality products and reliability. By aligning production with market needs, IMSAf demonstrated its ability to scale while maintaining its reputation as a long-term manufacturing partner.

“Every record-breaking vehicle that leaves our production line represents a promise kept to our customers,” said Rimmer. “We aren’t just chasing volumes; we are expanding responsibly to move the world for those who keep our economies moving. The success of this financial year is rooted in the collective effort, skills and commitment of the IMSAf workforce; supported by strong systems and operational discipline.”

This people-centred approach is anchored in the core ISUZU value of mutual growth, where long-term business success is built through shared progress with employees, partners and the communities the brand serves.

By maintaining this steady momentum and building on the solid performance of previous years, IMSAf continues to play a critical role in the broader African market. As the company looks ahead, this milestone stands as a factual marker of operational capability and a commitment to “Moving The World—For You”.

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