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Daimler Truck Southern Africa reveals limited commemorative Canter models as part of diamond anniversary celebrations

Home Manufacturing & Processing Automotive Daimler Truck Southern Africa reveals limited commemorative Canter models as part of...

DAIMLER Truck Southern Africa’s East London plant, founded back in 1962, is today recognised as one of the leading completely knocked down (CKD) plants in the country.

It’s been a busy year with ‘excellent sales growth’ for Daimler Truck Southern Africa (DTSA) which split from Mercedes-Benz South Africa in December last year, in line with the global separation of Daimler trucks from Mercedes-Benz cars.

The assembly plant in East London celebrates 60 years of manufacturing excellence – a milestone that will stay forever etched in the company’s history. Continuing to mark the occasion, the company unveiled 60 FUSO Canter FE7-136 special edition models for the local market.

Commenting on the diamond anniversary year, president and CEO Daimler Truck Southern Africa, Michael Dietz said: “I am proud to say that this year has been nothing short of amazing for us as DTSA. We kick-started our diamond anniversary celebrations on a high note and, now what better way to culminate it than to introduce the FUSO Canter FE7-136 60th edition range, a product we proudly deem kingpin within our FUSO brand.

“As we cast our eyes ahead to 60 more years of revolutionary production in South Africa. The future of our acclaimed plant lies in our continuous endeavour to produce ground-breaking trucks and buses, our highly skilled people, and motivated by one single vision – to fulfil the evolving business needs of our customers.”

FUSO flagship model

The FUSO Canter FE7-136 is one of the most popular and top performers in the FUSO stable, and it is for this reason that it is the first-line flagship model to celebrate the milestone. The 60th edition range has been adorned with eye-catching accessories that are reminiscent of the style and essence that is “Simply Better Trucks”.

On the exterior, the new exclusive trucks proudly feature sporty red stripes that represent the FUSO brand’s striking colours. Furthermore, the spacious and functional interior has also been kitted up; the seatbelt pads are branded with a red FUSO logo, giving them a clean and sleek finish. In addition to this, the open plan floor for easy cabin movement has also been enhanced with floor-branded mats on both ends.

Affectionately known as a “light gallop” a term that associates the vehicle’s character with the agility and endurance of a horse, the Canter has a long and illustrious history worldwide.

It made its first market entrance in 1963 under Mitsubishi Nippon Heavy Industries Ltd as a compact front-wheel-drive two-tonner in a variety of body styles, with both 90 hp petrol and 68 hp diesel engines. Since then, it has deservingly earned its respect as a reliable workhorse in the light-duty distribution segment and carved itself an important place in the FUSO brand as it continues to enjoy its growing popularity worldwide.

Each vehicle is specifically designed for the small-to-medium business and for those whose livelihoods depend on a vehicle being dependable, rugged, and reliable. The chassis cab design allows flexibility for the fitment of different load body types to suit all applications. It was designed to maximize efficiency and protect the bottom line by allowing owners to focus on running their businesses.

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